Taylor Swift Who Hurt You Boo? Her New Video 'Look What You Made Me Do' Shows She Is Not Happy

Taylor Swift's music video for "Look What You Made Me Do" premiered during the 2017 MTV Video Music Awards. The video begins with shots of a cemetery and a decomposed Swift crawling out of a grave before shifting to several more glamorous looks.

The macabre opening plays on one of the key lines from the song, in which Swift says the old version of herself can't come to the phone because she's dead. Why is she dead? who killed her?

The video ends with Swift appearing as several characters from the music video, and her life. The various Swifts snipe at one another in an airplane hangar in front of a plane with the word "reputation" — the title of her next album — painted on the sign. 

She gave us a clever tease on Instagram a few days ago, that "Reputation" was the name of her new album, which is set to drop on November 10, also the 10th anniversary of Kanye's mother Donda West's Death. Is that shade T. Swift?

Watch the video below and let us know your thoughts, lets talk about it.