Jay-Z x Puma What Do They Have In Common?
Jay-Z and Puma has formed a partnership for his upcoming 4:44 tour, yes ladies and gentlemen you heard right. Billboard confirmed it Saturday, July 15.
A puma spokesperson released a statement to Billboard saying,
"We can confirm that PUMA is working with Jay-Z on his upcoming tour and other collaborative projects." They also stated that more details would arrive at a later date.
He's a business....MAN!
JAY-Z has now joined the Puma family alongside Rihanna, who has been working with the company since 2014 and has produced the now iconic Fenty fur slides and creepers. The Weekend has also gave us a preview of his upcoming PumaXO collaboration with the sportswear brand, which is should be to dropping sometime this year. Who is excited about this? We can't wait!