COMME des GARÇONS Will Launch It's First Online-Only Brand This Summer
COMME des GARÇONS has officially announced its plan to launch a new, online-only brand this July. The brand’s CEO Adrian Joffe shared with WWD that this label will be the first “Internet-based” imprint. Designer Rei Kawakubo is reportedly building the website which will join GARÇONS’ 18 other brands including HOMME DEUX, PLAY and more.
Stay tuned here as details emerge on the forthcoming brand. For more from COMME des GARÇONS, check out the Nike Cortez platform which debuted at the Paris Fashion Week Fall/Winter 2018 presentation.